Mom, Entrepreneur, or Mom-preneur?

Just the other day I was reading a heated discussion on Ali Brown’s fan page, and subsequently her blog post about whether or not moms who work at home should get help with childcare. What a heated discussion with a plethora of thoughts and ideas! This is one of those subjects that has been up for debate for years, especially since women’s roles have continued to evolve. In fact, a recently published article in Entrepreneur Magazine outlines some amazing statistics, including the fact that between 1997 and 2011, the number of women-owned firms increased by 50 percent, a rate one and a half times the national average. With those kind of statistics, it is no wonder that more and more mom-preneurs are looking for that balance between their home and business lives. This is huge and it is creating an incredible shift in how we as women relate to society, our families, our communities, our money, and even to ourselves! Ladies, we have the opportunity to set the stage for future generations! Women are re-writing the traditional rules. We are paying more attention to developing ourselves as women so that we can be strong business owners, wives, and mothers. We are not conforming to the traditional, corporate rules of business, and instead, we are prioritizing what matters most and then harmmonizing our personal lives with our business identities. We are truly designing our lives, as opposed to falling into previously dictated roles and expectations. Earlier this week, I met a young, single lady who just recently graduated from college and is at the beginning of her career. When we...

Is Your Business Plan Working for You?

Entrepreneurship and business ownership can be daunting if you haven’t carefully created a business plan that is in alignment with the reasons that you became an entrepreneur/business owner to begin with. Sometimes we get caught up in doing what we love and waiting for the money to follow. Unfortunately, we can often lose some of the excitement about what we are doing because it begins to consume every waking moment of our lives. Here are a couple of quick points that can help you get back on track: 1. What type of business do you have (or are you interested in creating)? Does it require a physical location for clients/customers to visit or is it strictly virtual? Do you interact directly with your clients/customers or do you do so indirectly through information products or through hiring employees and managers? How much of your time does this part of your business require? 2. Review your mission statement, values, and goals to see if they are in alignment with what you are actually doing in your business and how you and your business are showing up in the world. 3. Revisit your original vision for your company. Is your company on the right track or has it taken a turn in the wrong direction? If part of your vision was to have your company produce residual income but you haven’t been able to take a day off in 6 months, you should look at ways to streamline some of the tasks at hand. Are there any that can be automated, such as financial transactions? Are there any that you could delegate...

What do you do for a living?

It is always interesting to meet new people and it is almost inevitable that the conversation will lead to the question, “So, what do you do for a living?” For those who are employed, this is not a difficult question to answer and it generally does not seem to be one that requires much thought or preparation. Imagine the conversation: Person 1: “So what do you do for a living?” Person 2: ” I’m a waitress. How about you?”……………………and so on. For the entrepreneur, the same question, “So, what do you do for a living?”, can be daunting! I have heard many entrepreneurs struggle when asked this question. This very question can mean gaining a potential new client or business contact or potentially losing one. This is a question that rolls through the new entrepreneur’s mind over and over like a broken record while on the way to a networking event. It is the one that causes people who appear perfectly sane and competent to suddenly break out into a frenzy and stumble upon their every word. It all goes back to that old clich√©, “you only have one chance to make a first impression”. How do you convey this message to others, especially to your prospects? What does a successful response look like? Think about the dream that lead you to become an entrepreneur (or the one that is urging you to do so). What is the passionate part of that dream? What is the part that compels you to take action? Write those down.¬† What do you want people to know about you and how can you...